Terms and Conditions as of 01.02.2022 for CMG ApS / SabroeMarketing ApS (hereinafter referred to as “Sabroe”)

Sabroe’s Services / Deliverables
Sabroe delivers market outreach in the form of telemarketing, appointment setting, and market analysis tasks.

Unless otherwise agreed, the work is carried out in your company’s name. This means our staff will introduce themselves as part of your company.

Offer
Before initiating our cooperation, you will receive either a verbal or written offer. The offer will outline the price, target group, and qualification requirements.

These terms and conditions, which are referenced in the offer, define the remaining terms of the collaboration.

Order Confirmation
An offer is considered accepted when you confirm the order in writing or verbally, or otherwise instruct us to begin the work.

Termination of Agreement / Collaboration

Goal-based assignments: If the agreement is based on a specific delivery target or timeframe, the collaboration will end when this target is met, unless otherwise agreed.

Ongoing assignments: Agreements that continue without any specific end date are considered ongoing. Ongoing agreements can be terminated as of the 1st of a month with 30 days’ notice.

Sabroe is entitled, within reasonable limits, to invoice for meetings booked beyond the agreed target. This is due to the principle that leads we have initiated contact with should be ours to follow up on.

Termination must be made in writing and send by email to hs@sabroe.dk.

Cancellation by the Customer

If, after placing the order, you decide to cancel or pause the assignment, Sabroe is entitled to compensation for the time spent on the task.

You will be invoiced for:

  • Lead preparation
  • Campaign setup and configuration
  • Script development
  • Staff briefing and training

As a minimum, DKK 5,600 will be invoiced, equivalent to 7 hours at DKK 800 per hour (started hour).

The above prices are exclusive of VAT.

Cancellation by Sabroe
If the assignment turns out to be more difficult than anticipated, SabroeMarketing reserves the right to terminate the collaboration without further justification and with immediate effect. In such cases, only the part of the assignment already completed will be invoiced, based on time spent, leads processed, and/or meetings booked.

Customer’s Responsibility
To ensure a successful outcome, we require close cooperation and input from you.

You are responsible for providing:

  • A call list / approval of a call list sent by us. If you provide the list, you must deliver a sufficient number of leads (typically around 150) in Excel format with columns for Company Name, Address, Phone Number, and other relevant data. If we provide the list, you must approve it within 5 working days.
  • A “negative list” (companies you do not wish us to contact).
  • A completed briefing form.
  • A calendar overview showing when meetings can be scheduled. Unless otherwise agreed, a minimum of 2 full days per week must be available throughout the cooperation period. The calendar should be updated continuously so we can schedule meetings up to 6 weeks in advance.
  • Other relevant information needed for the assignment.
  • Information on where reporting should be sent. It is your responsibility to ensure the provided email is functioning and monitored.

If the above is not provided and the task cannot be initiated or completed, the order is considered cancelled under the section: Cancellation by the Customer.

Cancellations and Rescheduling
Booked meetings are invoiced according to the agreed price. Cancelled or unqualified meetings may be rescheduled free of charge, provided:

For cancellations:

  • You must send the customer a meeting confirmation/invitation email no later than 2 days after the meeting was booked.
  • The customer cancels the meeting.
  • You have not rescheduled or otherwise diminished the customer’s interest in meeting.
  • You inform us in writing no later than the day after you receive the cancellation.
  • You have only contacted the customer via a standard meeting confirmation.
  • You provide enough available calendar slots for rescheduling.
  • The cancellation is not caused by force majeure (see “Disclaimer” section).

For meetings not meeting qualification requirements:

  • You respond within one working day after receiving the meeting info, if it does not meet the agreed qualification criteria.
    • You inform us in writing the day after the meeting, explaining why it did not meet the agreed qualifications.

All correspondence regarding the above must be in reply to the email containing the meeting details.

Recruitment / Hiring of Sabroe’s Consultants

Our services are considered temporary staffing services and are subject to a “Try and Hire” clause. If you, during the cooperation or within 3 months after termination, hire or otherwise engage any consultant or employee who was affiliated with SabroeMarketing during the cooperation, a recruitment fee of DKK 83,500 will be invoiced (equivalent to the monthly price of one consultant).

Invoicing
Invoicing is done on an ongoing basis, typically after every 10 meetings booked.

Payment terms are net 7 days.

In case of late payment, the following will apply:

  • Danish National Bank reference interest rate + applicable surcharge
  •  Late fee of DKK 100 per reminder
  •  EU standard compensation claim as per applicable rates

After the first reminder, the case will be sent to debt collection without further notice.

Late or Missing Payment

Failure to pay an invoice on time constitutes a breach of agreement. This results in forfeiture of any rescheduling rights (see “Cancellations and Rescheduling”), and all meetings will be invoiced in full regardless of status.

Sabroe is also entitled to compensation as outlined in Cancellation by the Customer.

Ownership of Collected Information and Scripts

Only booked meetings are reported unless otherwise specified in the offer. Scripts, objection handling templates, and similar materials are not shared.

Disclaimer

Sabroe cannot be held responsible for lack of results during or after the cooperation.

You are responsible for the accuracy of any information SabroeMarketing passes on to customers on your behalf.

If you provide the lead list, you must ensure that all contacts can be legally contacted.

Sales meetings that are cancelled or cannot be held due to illness, strikes, bankruptcies, epidemics, war, national crises, or similar force majeure circumstances beyond Sabroe’s control will be invoiced as if completed.

Similarly, campaigns that are initiated but cannot be completed due to such events will be invoiced in full.

Price Adjustments

All prices are subject to annual adjustment with 30 days’ notice.

Disputes

Any disputes arising from this cooperation shall be settled in accordance with Danish law through the procedure in Chapter 39 of the Administration of Justice Act: Handling of small claims, regardless of claim value, cf. Section 400(1)(2).